Behzad Mohammadian

Behzad Mohammadian

Academic Rank : Assistant Professor
دانشکدگان فارابی / Faculty of Management and Accounting / دانشکدگان فارابی
Room : 511
Google Scholar
  • 32 Citations
  • 3 h-Index
as of : 2025-03-17

Scholarly Works
20182025

  • 11 Article
  • 11 Conference
  • 4 Book
2025
2024

1. SMART NUDGE MARKETING: AI-DRIVEN BEHAVIOURAL INTERVENTIONS FOR SUSTAINABLE TOURISM

Mohammadian Behzad (2024)., THE 18th INTERNATIONAL MANAGEMENT CONFERENCE Management in the Algorithmic Era: Harmonizing AI Mastery and Human Collaboration, 31 October-1 November, Bucharest, Romania.
Mohammadian Behzad, Jalilvand MohammadReza, Rahimi Mohammad amin (2024)., Entrepreneurship Development, 17(1), 120-142.

3. Lesson Learnt from Behavioral Design to Advancing Energy Inclusion: Sustainable Entrepreneurship Approach

Mohammadian Behzad (2024)., Resilience and competitiveness of the national economies - under the sign of creativity, crisis and conflicts" - RESILNAT-3C, 13-14 June, Bucharest, Romania.

4. Cognitive factors affecting the formation of organizational trust

Shahrjerdi Masoud, Mohammadian Behzad, Zarei Matin Hasan, Zare Hamid (2024)., مطالعات رفتار سازمانی, 13(1), 109-135.

5. Learning from Failure: Insights from the Start-ups’ Graveyard

Mohammadian Behzad, طهماسبی مرضیه, Karimi Asef (2024)., 19 International Conference on European Integration- Realities and Perspectives, 17-18 May, Bucharest, Romania.
Akbari Morteza, Shafiei Bafti Ali, Mohammadian Behzad, Ataei Pouria, Padash Zive Hamid, Shahmoradi Mohana, Rezaeei Niloofar (2024)., Journal of Agricultural Science and Technology, 27(2), 249-263.
Jarihi Shiva, Zarei Matin Hasan, Mohammadian Behzad (2024)., Journal of Iranian Public Administration Studies, 6(4), 111-148.
2023
Mohammadian Behzad, Tizhoosh jalali Fatemeh (2023)., New Advances in Educational Management, 4(3), 1-26.

2. Gamification Effectiveness in Tourism Industry: Evidence From Human Resource Process Tracing

Mohammadian Behzad, Marinescu Corina (2023)., PROCEEDINGS OF THE 17th INTERNATIONAL MANAGEMENT CONFERENCE “Management beyond Crisis: Rethinking Business Performance”, 2-3 November, Bucharest, Romania.
Mohammadian Behzad, Karimi Asef, شریعتی وحید (2023)., Organizational Resource Management Research, 13(1).
2022

1. Defining the Push and Pull Factors to Adopt Health Information Technologies by Health Entrepreneurs

Ezami Elahe, Mohammadian Behzad, Aznab Elham (2022)., International Conference on Behaviour Change ICBC 2022, 15-16 December, Barcelona, Spain.

3. Analyzing a successful experience about Gamifying Attendants Recruitment Process in tourism industry

Mohammadian Behzad, Hamidi Zadeh Ali, Oroogy Maryam (2022)., the first national conference on gamification and the national award of gamification in iran, 31 August, Tehran, Iran.

4. Review on Behavioural design Research by emphasis on Resilience

Mohammadian Behzad, Shamsi Fatemeh (2022)., First international Conference on social capital & Resiliency, 17 May, Qom, Iran.

5. Healing Games: Power of Behavioral Design in Improving Resilience

Mohammadian Behzad (2022)., First international Conference on social capital & Resiliency, 17 May, Qom, Iran.

6. Entrepreneurial Humility and learning from serious games

Mohammadian Behzad (2022)., THE 17TH INTERNATIONAL CONFERENCE ON PERSUASIVE TECHNOLOGY 2022, 30-31 March, Doha, Qatar.

7. beyond entrepreneurship

Mohammadian Behzad, Tahmasbi Marzieh, شعله مهدی (2022).
2021
2019

1. Mapping the position of social capital in the relationship between cultural humility and entrepreneurial learning by changing the mental model

Mohammadian Behzad (2019)., 2nd national conference on social capital and sustainable development, 12-13 November, Tehran, Iran.