Mohammad Ghaffari

1. Development and Validation of a Model to Measure Tourism Destination Brand Fascination (case study: Tehran city)

Ghaffari Mohammad, Khaleghi moghadam Sara, Konjkavmonfared Amirreza, Jahanfekr Alireza (2025)., Tourism and Development, 13(4).

2. Development and validation of service quality model for intra-city transport fleet (Tehran as a case study)

Ashari Ali, Ghaffari Mohammad (2025)., Journal of Traffic Engineering, 99(4).

1. Presenting a model to explain the antecedents and consequences of brand hatred from the point of view of the customers of state banks

Ghaffari Mohammad, رحیمی هادی, Tahmasebi Aghbeleghi Dariush (2024)., Quarterly Journal of Advertisting and sale management, 5(3).

2. Analyzing the Factors Affecting the Loyalty of International Tourists to Iran

Ghaffari Mohammad, [] [], عابدینی علی (2024)., Journal of arid regions Geographic studies, 15(57).

3. What Factors Motivate Users to Comment on Social Commerce Network: Evidence from Instagram Users

Ghaffari Mohammad, Zare Hamid, Tahmasebi Aghbeleghi Dariush, نادریان فائزه (2024)., Media Management Review, 3(3).

4. Analysis of Factors Affecting Customer Experience Sharing in Online Brand Communities

Ghaffari Mohammad, [] [], Konjkavmonfared Amirreza (2024)., Journal of Interdisciplinary Studies in Communication and Media, 7(2).

5. Development of an operational framework to measure the perceived quality of Football school services in Tehran

Ghaffari Mohammad, Saberi Ali, [] [], Farmani Mahdi (2024)., Gournal of Standard & Quality Management, 14(1).

6. Developing a Competitive and Sustainable Model for the Future of a Destination: Iran’s Tourism Competitiveness

Nematpour Mohammad, Khodadadi Masoud, Makian Sarasadat, Ghaffari Mohammad (2024)., International Journal of Hospitality & Tourism Administration, LATEST(LATEST).

7. Identifying Touchpoints for Foreign Tourists in the Customer Journey through 5 A's Approach

Esmaeili Mahyari Mostafa, Ghaffari Mohammad, Irani Hamid Reza, Ebrahimi Elham (2024)., Journal Of Business Management, 16(1).

8. Smart and Sustainable Interactive Marketing

Nematpour Mohammad, Ghaffari Mohammad (2024).

9. Influencer marketing research: a systematic literature review to identify influencer marketing threats

Alipour Seyyed Mohammadhossein, Ghaffari Mohammad, Zare Hamid (2024)., Management Review Quarterly, Published: 05 March 2024(Published: 05 March 2024), 27-39.

10. Understanding the Dimensions of Citizenship Behavior of Tourists (the Case of Cultural Heritage Tours in Iran)

Ghaffari Mohammad, Fakhimi Mehrnoush, Esmaeili Mahyari Mostafa, Moeini Hossein (2024)., International Journal of Tourism, Culture and Spirituality, 7(1).

11. Behind the invisible walls: Understanding constraints on Muslim solo female travel

Nematpour Mohammad, Oshriyeh Omid, Ghaffari Mohammad (2024)., Tourism Management Perspectives, 50(1).

1. Validation of Brand Citizenship Behavior Model in Medical Tourism Employees

Soori Sara, Ghaffari Mohammad, Shirazi Hossein, خداداد حسینی سید حمید (2023)., Management strategies in the health system, 8(3).

2. Different mirrors: studying the effect of perceived risks and information-seeking behavior on the perceived cognitive image of Chinese and Russian millennial tourists

Nematpour Mohammad, Ghaderi Zahed, Ghaffari Mohammad, Zare Hamid (2023)., Journal of Policy Research in Tourism Leisure and Events, Published online: 24 Nov 2023(Published online: 24 Nov 2023), 2-25.

3. Identifying and Prioritizing Motives of Domestic Original Research Tourists for Traveling to Kerman City: A Descriptive Study

Ghaffari Mohammad, رضایی مهلا (2023)., quarterly journal of urban and regional development planning, 8(26).

4. Developing Measurement Model for Pull and Push Factors in Equestrian Tourism (The Case of Gonbad Kavous city)

Ghaffari Mohammad, Shafiee Maysam, Cheshmi Mojtaba, [] [] (2023)., Journal of Tourism Planning and Development, 12(46).

5. Investigating the Evolution of Crowdfunding Research: Using Scientometric Analysis and Illustration

Tajik Amir, Karimi Asef, Ghaffari Mohammad, Yazdani Hamidreza (2023)., oragh, 16(63).

6. Meta-synthesis of the antecedents and consequences of digital marketing

Balaghatnia Nafiseh, Ghaffari Mohammad, Shirazi Hossein, جنتی فر حسین (2023).

7. Studying the Antecedents and Consequences of Mashhad Tourism Destination Brand Love

Ghaffari Mohammad, Harati Bahare, Khoshroo Mina, [] [] (2023)., Human Geography Research Quarterly, 55(1).

8. Development of a Framework to Measure Factors Affecting the Tourism Experience Sharing in Online Brand Environments

Ghaffari Mohammad, Jafari Seyed Mohammadbagher, Esmaeilialibani Meraaj, [] [] (2023)., Media Management Review, 1(4).

9. Future scenarios for improving Iran's overall destination image and attractiveness: A supply‐side perspective

Nematpour Mohammad, Khodadadi Masoud, Makian Sarasadat, Ghaffari Mohammad (2023)., Futures & Foresight Science, 5(1).

10. Identifying the Dimensions of Pilgrims' Experience (The Case of Arba'een Pilgrims)

Esmaili Mostafa, Ghaffari Mohammad, [] [] (2023)., International Journal of Tourism, Culture and Spirituality, 6(1).

11. Identify specific business strategies in the Iranian real estate industry and explain the relationship between these strategies and the required core competencies

[] [], Zare Hamid, Ghaffari Mohammad, Saranj Alireza, Momeni Mostafa (2023)., Iranian Political Sociology, 12(5), صص1653-1638.

1. Pathology of Behaviors in Medical Tourism and Providing an Optimal Pattern of Behavior in the Face of Medical Tourists

Heydarzadeh khoei Negin, Faraji Amin, Ghaffari Mohammad, Zarei Matin Hasan (2022)., Clinical Cancer Investigation Journal, 11(1s).